About Us | People | Flora Nicholas

Brainwave Chief Executive Officer

Flora is the living embodiment of the energy and passion that is Brainwave. She is, as many people have often told her, our own "brand personality." Flora brings this personality, as well as bundles of creative talent, world-class experience and smart insightful thinking to every facet of our business.

In the last twenty five years, Flora has worked for some of the best agencies in the world. They include Young and Rubicam, Ogilvy and Mather, Saatchi & Saatchi, Arnold Communications, and Collett Dickenson Pearce. During that time she has been responsible for the advertising accounts of numerous international, national and local brands. In fact, Cadburys, Childhelp USA, Cable & Wireless, Guinness, Lockheed Martin, McDonalds, Mobil, Perrier, Reebok, SAP Business Software, Sallie Mae, Virginia Lottery, Virginia Power, Wolf Trap Foundation and Wrangler have all been clients of Flora's.

Flora also has a pretty cool list of results to her name. Flora's work has, for example, helped Lockheed Martin, Heinz and McDonald's lead their industry sectors, and also helped brands like Cable & Wireless, Reebok and Wrangler to firmly establish themselves as the number two brands in their respective sectors.

Over the years, Flora's peers have honored her by bestowing some of the advertising industry's most famous awards on her work. These awards include Britain's Campaign Press, Campaign Poster and Creative Circle Silvers, and America's Clios and Addys.

Like Paul Gayter, Flora is most proud of an award that she received from the Department of Justice in 2004 when she was named “National Volunteer of the Year” for a pro bono campaign that she and Brainwave developed for the National Center for Missing & Exploited Children.

Flora's cheery disposition makes her our very own Mary Poppins — and you’ll be pleased to know she’s working on being practically perfect in every way.

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